Stop Trying to Beat Boring. Fundamentals Win Every Time!
- Joshua Rogers
- Jun 17
- 3 min read

This piece builds on the insights from our earlier post on Eliud Kipchoge’s mental model for peak performance. If you missed it, think of this as the handoff that helps your team cross the finish line. |
In the startup and growth-stage world, we’re conditioned to chase speed. We celebrate the big funding rounds, the viral GTM plays, the hires from big tech companies, the headline milestones. But if you spend enough time around companies that actually endure—ones that scale, sustain, and succeed through inflection points—you’ll start to notice a different pattern.
They win on fundamentals.
Not flash. Not genius. Fundamentals.
The same way Eliud Kipchoge became the greatest marathoner of all time—through silent, consistent, boring excellence—high-performing companies are built through quiet rigor. Just as a world-class runner needs rest, hydration, and the right fuel to sustain speed over distance, companies need their own version of foundational support systems.
For businesses, that looks like:
Clear roles and accountable owners (like knowing which muscles you’re training and why)
Cadences for feedback, planning, and performance (like your training schedule and recovery cycles)
Values that actually guide decisions (your compass when the race gets tough)
A culture of discipline around time, energy, and priorities (your hydration, nutrition, and sleep—essentials you don’t skip if you’re serious about performance)
These aren’t new ideas. But they are easily abandoned in the face of growth. Founders get stretched. Teams get bigger. Speed becomes the excuse to skip the basics.
But here’s the truth:
The further you scale, the more your fundamentals matter.
We see it all the time at Renovant Partners. A company rockets to $30M ARR… and stalls. Not because the market dried up. But because clarity disappeared. Accountability blurred. Execution got noisy. The fundamentals slipped.
And here’s what’s wild: fixing it usually isn’t complicated.
It looks like:
Re-clarifying swim lanes so decisions don’t bottleneck at the top
Re-establishing weekly exec team rhythms that keep focus sharp
Reinforcing values that make hard calls easier
Reviewing how time is spent—and removing the clutter
The magic isn’t in some new framework. It’s in re-committing to what works.
Great companies don’t scale by skipping the basics. They scale by mastering them.
This mindset is exactly what makes Eliud Kipchoge so compelling. When he broke the two-hour marathon barrier—a feat documented by Nike’s INEOS 1:59 Challenge—it wasn’t just about speed. It was about discipline, systemization, and an obsession with fundamentals.
If you want to go deeper into Kipchoge’s philosophy and how it mirrors elite leadership, we broke it down in a related post – CLICK HERE.
Research backs this up—Harvard Business Review found that companies with structured, disciplined processes consistently outperform those chasing constant innovation without operational foundations. This isn't just athletic wisdom; it's business reality.
This is why discipline isn’t restrictive—it’s expansive. When your operating system is disciplined, you can move faster. You can think clearer. You can build trust and drive performance with less friction.
So if your team is feeling friction right now—if decision cycles are dragging, morale is dipping, or execution feels scattered—don’t reach for the next shiny tool.
Start by asking: what fundamentals have we drifted from?
Then go get them back.
Because whether you’re running a marathon or running a business, the path to excellence doesn’t change:
Do the right things, at the right time, the right way. Repeatedly.
That’s the real driver of sustainable scale.
If you’re ready to realign your team, refocus your execution, or just want a fresh set of eyes on what’s holding your business back, Renovant Partners can help.
Let’s turn fundamentals into your competitive edge. Let’s talk → BOOK NOW!




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